LG Expands Trade-First ‘Craft Ice’ Characteristic To Extra Fridge Fashions In 2020


LAS VEGAS, Jan. 20, 2020 /PRNewswire/ — LG Electronics USA continues to redefine the artwork of dwelling entertaining by increasing the industry-first LG Craft Ice™ function to fifteen extra sensible fridge fashions in numerous sizes, configurations and premium finishes rolling out in spring 2020.

LG fridges with Craft Ice are the primary of their sort within the {industry} and produce one of the prolific beverage tendencies into the house by routinely making slow-melting spherical ice (measuring 2 inches in diameter) with out the effort of manually filling and freezing ice molds. 1

With the power to retailer as much as 25 ice spheres within the freezer drawer bin and auto-replenishment, LG fridges with Craft Ice signify a paradigm shift for dwelling entertaining – opening up a brand new frontier for dwelling mixologists and cocktail connoisseurs, whereas additionally maintaining sodas, lemonade, iced espresso, and different drinks, colder for longer.

The brand new 2020 fashions from LG, the model that obtained highest buyer satisfaction ranking in dwelling home equipment,* supply spherical LG Craft Ice within the freezer drawer together with crushed and cubed ice within the fridge door. Every options an computerized water dispenser that measures the precise quantity (4, 8, 16 or 32 ounces) of contemporary, filtered water and routinely turns off when finished, leaving the guesswork out of measuring for drink mixes and recipes.

The 15 new Craft Ice fridges introduced on the 2020 Kitchen & Tub Trade Present will likely be provided in premium finishes together with PrintProof™ Black Stainless and PrintProof Stainless Metal below the LG and LG Studio manufacturers. They are going to be obtainable in varied configurations and sizes – French-door, bottom-freezer and side-by-side fashions in normal and counter depth – for unparalleled customized kitchen design flexibility.

The brand new 2020 LG Craft Ice fridges construct on the success of the 4 award-winning LG InstaView™ Door-in-Door® fridges obtainable now – fashions LRFVS3006S, LRFVS3006D, LRFVC2406S and LRFVC2406D, the primary within the {industry} to supply this unique innovation. Acknowledged for his or her iconic tinted glass panel within the door, LG InstaView Fridges enable customers to knock twice to light up the inside and see inside, making selecting favourite seize and go meals earlier than opening the door simple and decreasing chilly air loss.

“With this expanded vary of fashions, LG is providing a wider vary of customers entry to one in all hottest tendencies within the {industry}, in addition to offering extra thrilling decisions when designing their kitchen, proving that with LG there is not any have to compromise,” stated David VanderWaal, senior vp of selling, LG Electronics USA.

Every of the Craft Ice fashions are geared up with Wi-Fi connectivity for enhanced comfort.  Utilizing the LG ThinQ® cell app, customers can handle LG sensible fridges remotely, obtain alerts if the fridge door is left open, set contemporary meals and freezer temperatures or flip IcePlus™ on and off. For added comfort, LG sensible fridges reply to voice instructions by way of Amazon Alexa and the Google Assistant.

LG fridges with Craft Ice may even assist LG Proactive Buyer Care – a brand new sensible customer support answer that leverages synthetic intelligence to ship peace of thoughts and enhanced buyer satisfaction, together with improved product efficiency and longevity. The service can instantly alert customers to potential issues earlier than they happen, expedite repairs when they’re wanted, and supply helpful upkeep tricks to hold LG home equipment performing their greatest.

The expanded 2020 line of LG Craft Ice fridges begins at $3,499 and can start rolling out at retailers nationwide in March.

Go to the LG Electronics sales space (C8101, Central Corridor, Las Vegas Conference Heart) in the course of the 2020 Kitchen & Tub Trade Present from January 21 – 23 for a chance to expertise interactive demonstrations with LG’s unique Craft Ice in addition to different new merchandise. For extra information and data, go to www.LGCraftIce.com.

“Craft Ice” is a trademark of LG Electronics USA. “LG” and the LG emblem are emblems of LG Corp. Different firm and product names could also be emblems of their respective homeowners.

1 Form and readability of ice might range with settings, water provide and residential use circumstances.

* EDITOR’S NOTE:
In accordance with the 2019 American Buyer Satisfaction Index (ACSI) survey of shoppers ranking their family equipment producers. The ACSI is the one nationwide cross-industry measure of buyer satisfaction in the US. Every year, the ACSI makes use of knowledge from interviews with roughly 250,000 clients as inputs to an econometric mannequin for analyzing buyer satisfaction with greater than 380 corporations in 46 industries and 10 financial sectors. In accordance with the 2019 ACSI survey of shoppers ranking their family equipment producers, LG is second to none in product high quality and worth, tied with one other producer on this yr’s report. To study extra concerning the American Buyer Satisfaction Index, go to www.theacsi.org.

J.D. Energy ranked LG highest in 2019 buyer satisfaction for French-door fridges two out of three years, side-by-side fridges two years in a row, top-mount freezer fridges 5 years in a row, and dishwashers two out of three years. LG obtained the best numerical rating within the respective segments of the J.D. Energy 2019 Equipment Satisfaction Examine, based mostly on 10,355 (kitchen) and 4,037 (laundry) complete responses, measuring buyer opinions about their new equipment bought within the earlier 12 months, surveyed March-April 2019. Your experiences might range.  Go to jdpower.com. 

About LG Electronics USA  

LG Electronics USA, Inc., based mostly in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $54 billion international drive and know-how chief in dwelling home equipment, client electronics, and cell communications. LG Electronics sells a spread of trendy and revolutionary dwelling home equipment, dwelling leisure merchandise, cellphones, industrial shows, air con programs and photo voltaic vitality options in the US, all below LG’s “Life’s Good” advertising and marketing theme. LG is a 2019 ENERGY STAR Associate of the Yr-Sustained Excellence. For extra information and data on LG Electronics, please go to www.LG.com.

SOURCE LG Electronics USA

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