Samsung Launches Bespoke Fridge Vary – Samsung Newsroom U.Ok.

The brand new Bespoke Fridge vary from Samsung faucets into tendencies of modularity and customisation, exhibiting that need for personalisation and a bespoke aesthetic is extending to residence home equipment.



LONDON, UK – 11th August, 2021:  The Samsung Bespoke Fridge vary is available for purchase now from Samsung Electronics UK Ltd at


The vary encompasses the most recent tendencies of modularity and personalisation within the residence, with models that may be customised to go well with particular person kinds and storage wants.


Actually revolutionary, the Bespoke Fridge vary presents interchangeable panels in 14 on-trend colourways, from shiny pastels to glossy monochromes, and a variety of finishes similar to Glam, Satin, Stainless Metal and Cotta.


With extra time spent at residence, folks have turn out to be more and more attentive to the way in which home equipment match into their dwelling areas. No matter mixture of models may go well with a buyer as their life-style wants change and develop – whether or not it’s having an identical fridge freezers or a extra eclectic ‘combine and match’ strategy – the Samsung Bespoke Fridge vary has an answer for everybody.


Introducing the Bespoke Fridge vary


Samsung’s Bespoke Fridge line-up presents a number of module(s) primarily based on extra issues than ever earlier than, together with buyer private style and life-style wants.


Select from:


The Bespoke Fridges & Freezers (1-door module)



The Bespoke Traditional Fridge Freezer (2-door module)

Obtainable in two top choices



Along with its dynamic vary of colors, supplies and modules, the Bespoke Fridge delivers on efficiency, in addition to design, and consists of many superior refrigeration options*. These embrace Twin Cooling Plus™ expertise, Sensible Conversion™, Whole No Frost, Humidity Recent++ and SpaceMax™ expertise. The Bespoke Fridge vary additionally boasts each a Wine Shelf and Slide & Fold cabinets, the latter bringing additional flexibility.


Adapting to life-style wants with modular home equipment


Multi-functionality and modularity are key rising tendencies that permit for change and adaptation inside any dwelling house. Samsung’s Bespoke Fridge vary presents mixtures of freestanding modular models, that may be modified as usually as desired. A number of Bespoke fridges will also be mixed and upgraded, that means that Bespoke modules can merely be added for additional refrigeration house.


Creating alternatives by way of customisation

With the final yr igniting a heightened curiosity in personalisation throughout the residence, the brand new Bespoke Fridge line-up may be customised permitting the modules, colors and supplies to match every individual’s distinctive tastes and wishes. The times of a ‘one-size-fits-all’ mentality for kitchen home equipment are gone, and Samsung believes that customisation is as a lot about personalisation as it’s about having extra selection.


We’re delighted to deliver the Bespoke Fridge vary to the UK” says Dan Harvie, Vice President, Head of House Home equipment, Samsung Electronics UK Ltd. “Our modular design allows folks to simply adapt to altering circumstances and the multitude of colourways and supplies accessible deliver a stage of equipment personalisation that we have now by no means skilled earlier than. The previous yr has seen people make investments extra time and power into making their home a mirrored image of their character and with Bespoke, that is now simpler than ever to attain.”


Bringing the ‘Bespoke House’ imaginative and prescient to life


Merchandise from the Bespoke Fridge vary are the primary gadgets accessible from Samsung’s revolutionary Bespoke portfolio, introduced in Might 2021 as a part of the model’s imaginative and prescient for the modern-day residence – the Bespoke House. The Bespoke House is full of home equipment which are fantastically designed to go well with a mess of buyer preferences, however which are additionally versatile to allow them to reply to clients’ altering wants.



Order the Bespoke Fridge now at


Bespoke Fridges & Freezers 1.85m (1-Door) – RRP: £899.99-£999.99


Bespoke Traditional Fridge Freezer 1.85m (2-Door)- RRP: £749.99-899.99


Bespoke Traditional Fridge Freezer 2.03m (2-Door) – RRP: £999.99- £1,349.99


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